FISCAL YEARS 2025 & 2026
destination business plan
Newport Beach & Company, the Destination Marketing Organization (DMO) contracted by the City of Newport Beach, is proud to share the 2025 & 2026 Newport Beach & Company’s Destination Business Plan.
Newport Beach & Company created the 2025 & 2026 Destination Business Plan Supplement with the goal of enhancing tourism and boosting business among our hotel partners, restaurateurs, local retailers, and the activities and attractions operators.
The destination plan provides research on the tourism industry, objectives of the organization, and defines the strategies that will be used to reach those objectives.